8 Simple YouTube SEO Tips to Rank Your Videos Higher in Search

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Rename your video file utilizing a target keyword. Much like you would when optimizing composed material, you'll use an SEO tool to very first identify keywords you 'd like your video to focus on (you can browse popular You, Tube SEO tools listed below these tips, or just click that link earlier in this sentence).

Why? You, Tube can't in fact "watch" your video to see how relevant it is to your target keyword, and as you'll discover in the pointers below, there are just so many locations you can safely insert this keyword on your video's viewing page once it's released. But, You, Tube can read your video's file name and all the code that includes it when it's published.

we've all existed throughout post-production) with your desired keyword. If your keyword is "home painting pointers," for example, your video's file name should be "house-painting-tips" followed by your preferred video file type (MOV, MP4, and WMV are some of the most common that work with You, Tube). 2.

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When we look for videos, among the first things that our eyes are drawn to is the title. That's typically what determines whether the viewer will click to view your video, so the title ought to not just be compelling, however also clear and succinct. Although your keyword plays a huge part in your video title, it likewise helps if the title carefully matches what the audience is looking for.

Here's a linear representation of those findings: Source: Backlinko So, while "utilizing your target keyword in your title may assist you rank for that term," report author Brian Dean explains, "the relationship between keyword-rich video titles and rankings" isn't always a strong one. However, it's an excellent concept to enhance your title for this keyword so long as it fits naturally into a title that informs viewers exactly what they're about to see.

3. Enhance your video description.  This Is Noteworthy : According to Google, the main character limit for You, Tube video descriptions is 1,000 characters. And while it's alright to utilize all of that space, keep in mind that your viewer more than likely came here to enjoy a video, not to check out an essay.